With the continuous development of the times and modern science and technology, the frequency of commodity renewal has become higher, “creating new products, doing word of mouth” is a new challenge to brand shaping, brand communication advertisements need to be carried by more visually appealing advertising screens in order to attract more consumers to the store. The static advertising signage is difficult to meet the interactive, scenario-based, refined display needs, and is not conducive to enabling consumers to intuitively understand the store’s products.
How to make customers choose you among the many options?
More and more retail brands are turning to physical offline stores, focusing on brand culture, telling brand stories, and enhancing the soft power of brand culture, just in order to enhance brand growth and store attractiveness. Merchants are beginning to emphasize the establishment of their own “moat”, and the growth of brand power is still an important path to this goal.
1. Improving brand growth and grasping the store experience
For enterprises, brand power is a kind of hard power. It can help companies firmly grasp the dominant position in the market and realize long-term and stable economic benefits. It empowers the growth of retail business in terms of product, experience, design, and content to improve the ability to make profits, and also helps to enhance offline experience, create personalized stores, and generate additional revenue for stores.
2. How to be “seen” for brand growth?
As an effective communication channel between retailers and customers, Interactive Digital Signage can bring stores and consumers closer together, show brand culture, connect brands and consumers, and create personalized store scenarios to stimulate consumer spending. It can also publish information about brand culture, store product information, promotional offers, current marketing trends and other related marketing information, so that the store profitability to achieve twice the result with half the effort.
Interactive digital signage not only establishes communication with customers, but also promotes the brand culture accordingly. TouchDisplays provides intelligent digital signage, which is widely used in many industries such as retail, restaurant, clothing, automotive and finance, etc. with its unique advantages.
In China, for the world
As a producer with extensive industry experience, TouchDisplays develops comprehensive intelligent touch solutions. Established in 2009, TouchDisplays expands its worldwide business in manufacturing Touch All-in-one POS, Interactive Digital Signage, Touch Monitor, and Interactive Electronic Whiteboard.
With the professional R&D team, the company is devoted to offering and improving the satisfying ODM and OEM solutions, providing first-class brand and product customization services.
Trust TouchDisplays, build your superior brand!
Contact us
Email: info@touchdisplays-tech.com
Contact Number: +86 13980949460 (Skype/ WhatsApp/ Wechat)
Post time: Oct-18-2023